ITM Making News
Innovative Travel Marketing (ITM) sets the standard for hospitality knowledge and industry trends in the hotel and travel industry. Read about how ITM makes news with its strategic approach in hotel and media planning and added value buys with seamless service.
Interviews
- Hotel Interactive – Bartering Can Boost the Bottom Line
- No Vacancy – “There’s Cash Under Your Mattress”
Articles
- LEADERS – “Passionate About the Hotel Industry – An Interview with Jody Merl”
- Hotel Interactive – “Hotels Can Use Barter to Fill Unsold Rooms While Marketing Their Property”
- Hotel Business Review – “How Do Hotel Sales & Marketing Directors Fill Those Last Available Rooms?”
- Hotel Online – “Hospitality Experts Declare Unsold Rooms the Industry’s Most Valuable, Untapped Asset”
- Lodging Magazine – “Trade Bait – Hotels Can Maximize the Value of Unsold Rooms”
- Barter News – “ITM Hospitality Fund Creator Using Barter To Help Those In Need”
- 4Hoteliers.com – “Boosting Your Budget with Barter”
- Hotel Interactive – “Angel in the Hallways”
- Wall Street Journal Digital Network – “There’s Cash Under the Mattress: Economic Spotlight on Barter in the Hotel Industry”
- Morristown Daily Record – “Parsippany Firm Specializes in Barter Advertising”
- NY1 – “ITM Hospitality Fund Founders Named New Yorkers of the Week”
Press Releases
- ITM’s Jody Merl Named to HSMAI’s “Top 25 Extraordinary Minds” List
- Barter, The Out of The Box Financial Tool
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ITM Making News
Innovative Travel Marketing (ITM) sets the standard for hospitality knowledge and industry trends in the hotel and travel industry. Read about how ITM makes news with its strategic approach in hotel and media planning and added value buys with seamless service.
Interviews
- Hotel Interactive – Bartering Can Boost the Bottom Line
- No Vacancy – “There’s Cash Under Your Mattress”
Articles
- LEADERS – “Passionate About the Hotel Industry – An Interview with Jody Merl”
- Hotel Interactive – “Hotels Can Use Barter to Fill Unsold Rooms While Marketing Their Property”
- Hotel Business Review – “How Do Hotel Sales & Marketing Directors Fill Those Last Available Rooms?”
- Hotel Online – “Hospitality Experts Declare Unsold Rooms the Industry’s Most Valuable, Untapped Asset”
- Lodging Magazine – “Trade Bait – Hotels Can Maximize the Value of Unsold Rooms”
- Barter News – “ITM Hospitality Fund Creator Using Barter To Help Those In Need”
- 4Hoteliers.com – “Boosting Your Budget with Barter”
- Hotel Interactive – “Angel in the Hallways”
- Wall Street Journal Digital Network – “There’s Cash Under the Mattress: Economic Spotlight on Barter in the Hotel Industry”
- Morristown Daily Record – “Parsippany Firm Specializes in Barter Advertising”
- NY1 – “ITM Hospitality Fund Founders Named New Yorkers of the Week”
Press Releases
- ITM’s Jody Merl Named to HSMAI’s “Top 25 Extraordinary Minds” List
- Barter, The Out of The Box Financial Tool