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	ITM in the News In Troubled Times, Savvy Travel Marketers Unleash The Value Of Their Inventory from HSMAI Newsletter, March/April 2009 There's Cash Under Your Mattress from Hotel Online ITM Hospitality Fund Founders Named "New Yorkers of the Week" by NY1, September 18, 2003 'ITM Hospitality Fund' Created as Endowment of No-Cost Accommodations For Patients & Families in Times of Need, January 2002 Use it or Lose it: Turing Unused Inventory into Ad Muscle, E-Hospitality.com, January 2001